Double Page Spread Final

Contents Page Final

Front Cover Final

Question 7: Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

Here is me on youtube answering question 7.

Question 6: What have you learnt about the technologies from the process of constructing this product?

Here is an animation I made on 'GoAnimate' for question 6: QUESTION 6 - TECH by ashamariapinder on GoAnimate

Video Maker - Powered by GoAnimate.

Question 5: How did you attract/address your audience?

I attracted and addressed my audience by using layouts, fonts, images and a particular language that would appeal to them. For example my fonts were not girly or soft they were very striking, bold and dominant fonts that relate to the genre of Grime. If I wrote my magazine title in italics I don't think it would attract my target audience. My images demonstrated emotions that are shown in Grime and that is that individuals are extremely tough skinned, aggressive and intimidating. I made sure that on my front cover especially my model fitted that image. My model distinguishes the genre by her clothing, facial expression and body language. The language I use throughout my magazine is slang and broken English that young people tend to use so I stayed far away from extremely long and extravagant language instead I used a language that is more familiar to my target audience. So I used words like 'crep' this means trainers. A reader of a pop magazine would not know this perhaps but my target audience would.

Question 4: Who would be the audience for your media product?

Here is the link for an online presentation I did for this I used prezi. http://prezi.com/aocodyql5zr6/present/?auth_key=6yj1g43&follow=62ovfqbjrq1p

Question 3: What kind of media institution might distribute your media product and why?

Question 2: How does your media product represent particular social groups?

Question 1: In what ways does your media product use, develop or challenge real media products?

How I used, developed and challenged conventions of real media products?

Front cover

When it comes to how I used conventions of real media products focusing on my front cover, I did use the layout of real Grime magazines were so for example the name of the magazine is always in a bold font. When it comes to the model and the individual that is featured on the Grime magazines they always look aggressive and intimidating, I made sure this was shown on my front cover. My model is not smiling and she looks extremely fierce. Grime magazines just like most magazines use the rule of 4 when it comes to colours. In my front cover I used the colours:

·         Black

·         White

·         Blue

·         Gold

In ‘flavour’ magazine (a real Grime magazine) they used the colours:

·         Black

·         White

·         Red

·         Grey

Using 4 colours made the magazine look rather neat and it makes the readers focus more on the image and text also becomes easier to read whereas in Rock magazines for example they like to use a variety of bright colours which can create a feeling of illusion.

All the Grime magazines I came across were monthly and 'RWD' magazine puts the issue number and month of the front of their magazine so I used this convention and developed it by changing the positioning of where they put it.

Every Grime magazine I came across was free and I wanted to challenge this convention and make my magazine £2.50. When conducting my target research I found out that many young people were willing to pay for these magazines as the people who create it work so hard that they deserve to get paid. They also said that Grime magazines contain a lot of things that young people cannot really find on the TV or on the internet. So my magazine shows the price and bar code on the front cover unlike all the other Grime magazines.

Contents Page

Just like Grime magazines I also kept to a simplistic layout when it came to my contents page. Having a simplistic layout makes it easier for readers to defer information on where to find an interview for example and what page it is on. I categorised my contents page just like all the other Grime magazines I analysed. Splitting up the contents of your magazine makes it also easier for readers to find what they are looking for. I advertised my twitter feed and webpage on my contents as I saw this being done in every Grime magazine I came across.  The images that are put on Grime magazine contents page link and relate well to the content of the magazine just like any other magazine so I used this convention and made sure my images synced well with my content. A lot of Grime magazines don’t put the page number on the images they used but I did as if an image catches reader’s eyes instantly I want them to know what page it is on straight away.  Images used on my contents page and on other Grime magazines where similar in a sense that they contained 'bling', clothing and an aggressive looking individual.

Double Page Spread

From analysing many Grime magazines and their double page spreads they all continued a simplistic layout so I incorporated this in my own magazine. But one thing I did challenge was that the majority of them made sure the image was over half the page whereas I thought that the content was much more important than the image so I made sure that the text covered most of the page. Another thing was that the names of the artist were quite small in comparison to mine. I feel that if you are flicking quickly through a magazine and see in big words ‘BaddaBoom Tee’ you’re going to stop and read it. Just like all Grime magazines I labelled the pages with numbers and the magazines name.

Update on Magazine

My music magazine is almost completed I just have a few touch ups to do regarding the DPS and contents page. This should all be done in about a weeks time from now, so I shall keep on updating you showing my progress and what I have done so far.

The Evaulation Starts

So today I am starting my evaluation for my magazine. This evaluation consists of 7 questions and they are: Q1. In what ways does your media product use, develop or challenging forms and conventions of real media products? Q2. How does your media product represent particular social groups? Q3. What kind of media institution might distribute your media product and why? Q4. Who would be the audience for your media product? Q5. How did you attract/address your audience? Q6. What have you learnt about technologies from the process of constructing this product? Q7. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

Interview

I forgot to upload my interview that I had with BaddaBoomTee but here it is. Grimey caught up with MOBO nominee and best female lyricists and MC in the South London streets. We saw her on our TV Screens featuring in the hit Grime Series ‘Stars in the Hood’. She goes by the name of BaddaBoom Tee! But some like to call her Tiana. She sets Asha Maria straight about when her mixtape is coming and what she has been up to. We find out who inspires her and her life growing up. You enjoying this fine day? “Not really; it’s bloody freezing! Take me back to Malia” Malia, where was our invite, what did you get up to there because I heard you were playing in some clubs? “Just came back last week, it was beautiful, banging and beyond crazy! Yeah, I played in a club called ‘The Underdog’ and ‘Club 789’ the crowds were amazing, I loved it. Oh sorry, I will pack you and the whole of the Grimey crew in my backpack next time I go” Oh, I see, I see your doing your thing girl. We are all dying to know why BaddaBoom Tee and not Tiana? “Tiana is too basic; it’s not a very memorable name. There are probably a billion people named Tiana. BaddaBoom Tee… Let’s break it down *starts to beat box* ‘Bad’ because my music is beyond bad, I’m not that cocky but I produce sick music. ‘Boom’ because Grime beats have a lot of boom and bang sounds and beats to it (this is not no classical business). Tee is my childhood nickname. People remember a stage name like BaddaBoom Tee, its original but the name Tiana would just get lost in the crowd. Look at Jay Z for example his mother didn’t call him Jay Z she called him Shawn Corey Carter but he is not going to use that name, it’s not cook plus it don’t click with his genre”. Have you always wanted to be a musician? Is it in the blood? “I have always dreamed of being a musician. I would sing in the mirror and pretend to be Beyoncé in Destiny’s Child with my cousins and primary school friends. I was never one of those girls who dreamed and had aspirations to be a princess or the Queen of England. I wanted to be the ‘Quing’ of Grime. Yeah music is in my blood, veins, chromosomes, liver… I could go on! My mum was a singer of a UK reggae band called ‘Lioness’ and my dad started up the first Reggae record label with his childhood friend Mark Wallis. ‘Quing’ please explain Tiana, what on earth does that mean? “Lol, Quing is a word I invented, so when you see it in the New English Oxford Dictionary 2015 edition, remember me yeah? It means queen and king as I am not your typical girly girl nor am I am man, clearly!” We know you can be quite a diva at times as we saw on our TV screens as you featured on Channel AKA’s reality series called ‘The Stars In The Streets’. “Well that TV programme just really showed the people, the fans and the haters that I’m real! I’m like marmite, you either love me or you hate me! And if you do love me, I appreciate it. The stars in the streets was so fun and I’m sad it’s over. I loved constantly being around people like Chipmunk, Skepta. These MC’s have so much passion. Who inspired you; your parents or you cat Pickatchoo? “Ah you can’t be exposing to the readers about my love for cats. Grimey respect my gangster. I’m meant to be this tough and hard character and you got me look might soft. My parents showed me to follow my dreams as you only get one shot at this life, so make it worth it. Tupac was not a Grime artist but he was the greatest rapper ever born! He was not only a rapper but he was poet. The fact that he went to university encouraged me to get my degrees and carry on with my dreams”. Oh we’re sorry and yeah Tupac was big in his day and still is. Your song ‘Don’t Go There’ has been popping off in the Underground scene. For those readers who don’t know the song, what is it about? “Yeah it took off like a jet ski. All thanks to my very dedicated and supportive fans. What would I do without them?” “‘Don’t Go There’ is about the place I call home alongside with the other 64,656 people who love there. People always say “Don’t go Brixton”! “Oh don’t go there, it’s not safe” and that is what inspired my song because Brixton is a beautiful place, full of a lot of diverse people, from all sorts of background. A lot of Grime artists want people to be afraid of them and their hometown but that’s just not me. I am not one to lie about who I really am or lie about what the place I call home is like. I love my hood, man” Yeah, I hear you. Loving your attitude. Who are you feeling in the music industry right about now? “Etta Bond! She is amazing, check her out” We have. She is good. Nice new fresh talent just like yourself. Who would you love to do a collab with? “If Tupac was alive, God rest his soul, I would 100 per cent do a track with him right now! He is the King of Hip Hop no questions about it. But RoxXxan, ah if me and her did a track together it would be pure fire. So fingers crossed for my next mixtape – you never know”! Any idea when that mixtape will be coming out? “My aim is for summer 2013, so plenty of hard work is going to be happening”. Final question, where does BaddaBoom Tee see herself in 10 years time? “I see myself bigger and better that I was 10 years ago. But for now I just need everyone to support me so hit me up and follow me on twitter @BaddaBoomTee”

Drop Shadow

Here is a print screen of me trying to improve the picture of the jeans and boots in my contents page. The picture looked quite out of place so I tried to give it a drop shadow in Photoshop. You see the image before and after. I have now come to the conclusion that the image does not look right in my magazine and I am now going to find a new oicture to replace it.

Images for Contents Page Put In Place

I have now chosen the 3 images that I will feature on my contents page. I have nearly finished my contents page I now just have to adjust some of the images and text. I will also play around and change some of the fonts.

Using Powerpoint and Paint

I have nearly completed my Double Page Spread. Here it is. The first print screen shows me using Powerpoint to make my standfirst. I then copy and pasted it on to InDesign. InDesign is quite hard to use if you wanted make your spread look attractive with colours and fonts so that is why I was using Powerpoint and Paint for this.

Front Cover progress

Here are some print screens and analysis of my old front cover and my new front cover image and my old front cover image. My front cover is now complete and my contents page is nearly done. I will be uploading these later on today.

Contents Analysis

This is an analysis of 2 UK Grime magazines. I analysis this to get a clear idea of the conventions of contents pages for my genre. I have highlighted conventions and features that I would like to include on my contents.

Front Cover Draft

Here is my music magazine front page so far. I am playing around with fonts and sizes. My front cover is not completed yet I still need to add a barcode and a price. I have now started my contents page.

Deadlines

This week my deadline for my front cover and contents page is at the end of this week. My front cover will be completed by today. I am now going to create a template for my contents page.

Which Image Should I Use ?

I have started my front cover on Photoshop and used my flatplan to help me but I decided to change my main image of Tiana as in the picture below her face looks to soft and Grime artists do not look soft, they look extremely harsh. This file shows you how I decided that my new image was much more better in comparison to the original image.

Detailed Flatplan

Here is a more detailed flat plan that I designed on InDesign of my front cover so that designing my flatplan would become much more easier.

Interview coming...

I just conducted my interview with my artist over the phone and will be uploading a typed version of the interview in the morning so make sure you look out for it as it was rather interesting.

Here are some screenshots of me using InDesign to create a template for my contents page. When I come to actually creating my contents page which will be at the end of the week it will be much easier.

The Start of My Friendship With InDesign

Today I watched a tutorial on YouTube that showed the basics of Indesign, this was very useful as I will be using InDesign to do my contents page and double page spread.

Mz Bratt Interview 2

This is an interview with the same artist Mz Bratt but this is a much more serious interview, where she talks about abuse, relationships and racism and this interview can still appeal to the same target audience so now I have to make a decision if I am going to go for a more comical interview or a more serious interview.

Mz Bratt Interview

Here is an interview with a female MC called Mz Bratt from my genre of underground - Grime. The interview contains a lot of humour which I feel is very important because you have to engage your target audience and my target audience is teenagers and young adults and humour is something that engages them if it's boring then they are not going to read it. It either has to be funny or very serious and if it's serious the audience want an insight in the artist's life.

Editing

I have been playing around with Photoshop and www.befunky.com and editing some of the images that I took this past week. Here are screenshots of me editing one image of an artist I took pictures of on the Tuesday the 29th. I use sepia to change the colour and saturation of the image and Ia lso used a spot tool to remove flaws that my model had on their face. I also whitened his teeth but from this I learnt that I should not lighten it too much as it can look unnatural.

The Main Image is Everything !

So I have finally come to the conclusion of what music genre I am trying to portray and that is 'Underground'. Underground is basically music that is not mainstream so UK Grime/Rap come under this. My main image is going to be of Tiana A.K.A Baddaboom Tee, she is a female with a shaved hairstyle and a more masculine but bright, vibrant and funky dress sense. I have looked at images of UK artists from the underground genre and with the females there are two categories either that they are very sexualised or they are desexualised and made to look quite masculine. Here are two contrasting images.

Shot List

This is my shot list, it is a strict plan that will ensure that I take all my pictures when I need to and I am clear on what shots and what equipment I need. I used it for 2 of my shoots so far and it really helped.

My 8 Interview Questions

The 8 questions I am going to ask my artist

·         It’s a new year so what are your resolutions for 2013?

·         Have you always wanted to be a musician, is it in the blood?

·         Tell us who inspired you, your parents or your cat pikatchoo?

·         Who would you love to collab with?

·         Who you feeling right now in the music industry?

·         We want to know where do you see yourself in 10 years?

·         Why BaddaBoom Tee, why not Tiana?

·         So you're at college - what are you studying?

What I need to know before considering before planning your questions? • What my readers already know about my artist? • What my readers want to know about my artist? • If it is going to be formal or informal interview? • Timing – interview is not too long or short • Chatty text • Conventions of Grime and Hip Hop interviews I have watched and got some ideas from looking at an interview with Chipmunk. I have noticed that Grime artists like Chip himself take interviews much more seriously when talking espicially about their hertiage and background.

FLATPLAN

This is my front cover, my main colours are white, black, pink and yellow or green. I am aware that I may change my colour scheme depending on the gender of the person I am using on my front cover. To improve my front cover I need to make sure that the fonts relate to the genre of my music magazine which is UK Grime. This is my contents page. I am going to change the font of the word 'contents' making sure you can tell it portrays UK Grime and that it follows on and relates to the front cover.

Let the Pictures Commence

Today I am going to start my camera shot list which will help me to get an idea of the kind of shots that I will use for my front cover, contents and DPS.

Reader Profile

This is Moziah Pinder he attends college in Leeds which is where he now lives he used to live in South London but moved because he thought it was harder for a boy to stay out of trouble down here. He is 17 and will be 18 in June he models for a London based company he enjoys grime music because most of friends like it and he likes rap and thinks it's better to support people from his country rapping then american's. He would love to be on the front of the magazine and he does read magazines. He gets the RWD magazine which is a free monthly magazine which features Grime, R&B and HipHop artists. He enjoys it because it is free and it has good images and you get an insight into others lives.

My Animation Interview

Market Research by ashamariapinder on GoAnimate

Video Maker - Powered by GoAnimate. From this very short interview I found out that people of a young age don't like to pay too much for magazine's as they do not work I also found out that the main image and the feature entices them more to buy a magazine (this was not featured in my animation as there was a limit to how many seconds I could do)

Listen to AK & Locs (playlist)

Flatplan

My flatplan is due for next week tuesday so I will be getting started with that ASAP! A flatplan is a detailed plan of my magazine and what it should look like when my magazine is completed. What I must remember when designing my flatplan? The type of shot I will be using for my front cover/contents and DPS I must have a minimum of 4 images It must be very detailed with colour and text, it should look just like your finished magazine. It should show how my research has influenced the design for my flatplan I should explain every change

MORE OF BADDABOOM TEE

This is another clip of Tiana A.K.A Baddaboom Tee

MARKET RESEARCH - SURVEY/POLL

MARKET RESEARCH - TARGET AUDIENCE

This is an interview that I had with one of my potential target audience. There is a mistake at the beginning which I could not cut out or edit so please forgive me. We discussed and analysed conventions of  Hip Hop and Rock magazines. We analysed 'Live' magazine which is a free magazine set up by a group of young people and 'Uncut' magazine a well known rock magazine.

BADDABOOM TEE !

BADDABOOM TEE @ PERFORMING 

INTERVIEW WITH BADDABOOM TEE

Here is a interview I had using twitter a very popular social networking site with a producer, beat boxer  rapper and singer who has had a passion for music "from birth". I will be uploading some more background information on her and all her gigs and events. 

PEOPLE'S VIEW ON THE MUSIC INDUSTRY

Here is a quick interview I had with 2 individuals that are very interested in the genre that I am potentially doing for my music magazine. In this interview we talk about their favourite artists, the state of the music industry and where it's going so make sure you watch !

This is Marvel Music

WATCH THIS

Introducing Marvell Boys

Marvell Boys are a group of young males who met due to a chain of mutual friends. They go by the names of Double S, Vertex and Shocka from Tottenham, North London. They created the group in 2008 due to their interest into grime music. They were quick to gain popularity and huge fan base. I first met Marvell at Chipmunks concert in the summer of 2010 where they were performing alongside Chip, Skepta and Wretch 32. As well as producing music they also have their own clothing range. They use social media to promote themselves and they are very open and friendly with their fans. I feel this is important as you want your fans to feel respected and close to you. I regularly talk to them and also promote them. They take advantage of Web 2.0 and use sound cloud, twitter, facebook, myspace and YouTube as ways to get more known and maybe one day signed to a major label.

The interview we had on twitter will be posted shortly.

http://www.myspace.com/marvelluk
https://twitter.com/marvell_music

COMING SOON

I have had numerous interviews with people who consume and produce music via twitter which is a very useful social media site. But these interviews will not be posted until the 7th of this month due to my print screen button not working so keep tuned for that as they are very interesting.
We have an interview with 'Marvell' a well know grime group so keep posted !

'86th Greatest Artist of All Time

 '86th Greatest Artist of All Time' - Rolling Stone Magazine

Hip Hop artists do not always have to come from a deprived and uneducated background. Tupac Shakur a Hip Hop artist that wrote and rapped like a poet attending university studying acting, poetry, jazz and ballet. Watch this clip it is Tupac speaking his mind.

http://www.youtube.com/watch?v=2NkKScXckgo